Media

Audio »Podcasting

Podcasting is a method to distribute episodic audio or video messages through a feed to which listeners can subscribe. You can publish podcasts on your WordPress.com site and make them available for listeners in Apple Podcasts, Google Play, and through direct feed links for other podcasting apps by following these steps:

Please note: podcasting works by uploading audio files in .mp3, .m4a, .ogg, or .wav formats. Uploading these files is only available as part of the WordPress.com Personal, Premium, or Business plan. If your site is on the Free plan, you will need to host your audio files elsewhere and embed them into your podcast episodes.

Configure your site

  1. From your site’s dashboard, go to Settings > Writing.
  2. Under the Podcasting section, click the “Set up” button to access the Podcasting Settings page.
  3. Choose an existing category, or click “Add new category” to enable your podcast channel. In our example case, we’ll create a new “Podcast” category.
  4. After selecting a category, a link to your podcast channel feed will be shown. Note and save the URL by clicking “copy” – you will need this when submitting the feed to Apple Podcasts. Additionally, the other podcast channel settings will be enabled.
  5. Use the Podcast Settings page to set up or modify your channel’s settings:
    • Cover image: add, change, or remove an image to be used as the cover art to appear in Apple Podcasts, Google Play, and other podcast apps. Select an existing image or upload a new image, and click “continue” to crop it to a square format. Note: Your image should be between 1400 x 1400 and 3000 x 3000 pixels in JPG or PNG formats to work on Apple Podcasts.
    • Title: this title appears in Apple Podcasts, Google Play, and any other podcast apps.
    • Subtitle: the subtitle also appears in Apple Podcasts, Google Play, and any other podcast apps.
    • Podcast topics: these allow your podcast to show up for those browsing Apple Podcasts, Google Play, or other podcast apps by category.
    • Explicit content: mark yes if the podcast contains adult language or adult themes.
    • Host/Artist/Producer: the artist or producer of the work.
    • Summary: Apple Podcasts displays this summary when browsing through podcasts.
    • Email Address: this email address will be displayed in the feed and is required for some services such as Google Play.
    • Copyright: copyright information viewable in Apple Podcasts or other podcast apps.
    • Keywords: add terms to help your podcast show up in search results on Apple Podcasts and other podcast apps.
  6. Once configured, click the blue “Save Settings” button at the top of the page.

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Create a podcast episode

  1. Create a new post and assign it to the Podcast category or the custom category you chose (marked by a purple podcasting icon).
  2. The post’s title will be used for the episode title in Apple Podcasts, Google Play, and other podcast apps.
  3. Upload or embed an audio file into this post using any of the methods explained in the audio support pageNote: audio embeds from Soundcloud and Audiomack should not be used, as Apple Podcasts is unable to download the audio file from those services.Screenshot of post editor that highlights the button to add media
  4. Optional step: use the post’s excerpt field to provide a description of the episode. When there is no excerpt, one will be auto-generated from the post’s content.
  5. Publish the post.

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Submit to Apple Podcasts

Please note: submitting the feed to Apple Podcasts only needs to be performed one time. Once it’s done, any post published with your designated podcast category will distribute automatically to your subscribers.

  1. Have your podcast feed URL nearby. If you don’t have it, please return to the Configure your site instructions above. It will be available on the Settings > Writing page and/or the Podcasting Settings page depending on whether or not your podcast is configured.
  2. Follow the instructions provided by Apple to Test a Podcast.
  3. After you have confirmed that your podcast feed passed the test, open Podcasts Connect and sign in with your Apple ID. Click the + symbol in the upper-left corner. Add your feed URL, then press validate. Make any necessary changes until the feed validates.
  4. Once the validator passes, submit your podcast. Podcasts submitted to Apple Podcasts do not become immediately available for subscription by others. They are submitted for review by Apple staff. You may read more about their review process on this Podcasts Connect support page.
  5. After your podcast feed is accepted, you can create a link to share your podcast.

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Submit to Google Play

Please note: submitting the feed to Google Play only needs to be performed one time. Once it’s done, any post published with your designated podcast category will distribute automatically to your subscribers.

  1. Have your podcast feed URL nearby. If you don’t have it, please return to the Configure your site instructions above. It will be available on the Settings > Writing page and/or the Podcasting Settings page depending on whether or not your podcast is configured.
  2. Follow the instructions provided by Google to Add a podcast using a RSS feed.
  3. Sign in to the Google Play Music Podcast Portal.
  4. Near the top right, click Add podcast.
  5. Add your podcast’s RSS feed URL.
  6. Click Submit RSS feed.
  7. Verify your email address:
    1. After you’ve submitted your RSS feed, review the email address used to verify ownership of your podcast. Note: this should match the “email” field in you Podcast Settings page.
    2. Click Send verification code.
    3. Check the email account listed for your verification email.
    4. Visit the link included in the email to complete the verification process.

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Submit to Spotify

Please note: submitting the feed to Spotify only needs to be performed one time. Once it’s done, any post published with your designated podcast category will distribute automatically to your subscribers.

  1. Have your podcast feed URL nearby. If you don’t have it, please return to the Configure your site instructions above. It will be available on the Settings > Writing page and/or the Podcasting Settings page depending on whether or not your podcast is configured.
  2. Use the feed URL to complete the information in this form.

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Create an Amazon Alexa Flash Briefing Skill

Please note: episodes older than 7 days will be ignored by Amazon.

  1. Have your podcast feed URL nearby. If you don’t have it, please return to the Configure your site instructions above. It will be available on the Settings > Writing page and/or the Podcasting Settings page depending on whether or not your podcast is configured.
  2. Follow the instructions on this page to create and submit an Amazon Alexa Flash Briefing Skill. Note: this will require an account on the Amazon Developer Console

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