Shortcodes, Upgrades

Gumroad (retired)

Gumroad integration is no longer available on If you previously added Gumroad integration to a Business site, you may continue using it. However, no new integrations may be added.

The instructions from this guide are referring to the WP Admin dashboard. You can get to this dashboard by adding /wp-admin to the end of your site’s url (e.g.:

Embedding a Gumroad product

Once the plugin is activated, you can use the [gumroad] shortcode to display Gumroad products on your site. Here’s what the shortcode looks like:

[gumroad id="DviQY" text="Purchase Item" type="overlay" wanted="true" ]

The Gumroad shortcode will support the following parameters:

  • id: Your Gumroad product ID. For context, please read this Help article.
  • type: Allows you to select either “embed” or “overlay”. The default is “overlay”
  • wanted: “true” or “false”, default is “false”. When “true” this automatically displays the payment form, rather than the product page. For more context, please see this Help Center article.
  • text: The text displayed on your Gumroad product’s Buy button. This only applies when using Overlay.

Once you publish the post or page you pasted it into, you’ll either see your “Buy” button when using the Overlay or the product itself when using Embed. You can find further information on embedding products to your site here.

For more help configuring your page, optimizing your sales, and connecting with your audience we offer the following resources: The Help CenterThe Resource CenterThe Gumroad Blog. For additional help, contact:

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