Policies & Safety

Monetize Your Site

We understand monetization is important for many site owners, and we welcome and support many methods of monetizing the hard work you put into your blogs and sites.

There are a few restrictions, however, because we’re dedicated to keeping the WordPress.com community uncluttered by scams and unwanted commercial messages or “spam”. Below you will find more details about how you can monetize your site on WordPress.com.


If you’d like to monetize your WordPress.com site with advertisements, WordAds is the official WordPress.com advertising program available for site owners.
Only sites with a mapped domain can apply.

Users upgrading to the WordPress.com Premium or Business plans have automatic access to the WordAds program and can set up advertising on their sites immediately. WordPress.com bloggers, who are using a Free or Personal Plan, have moderate to high traffic and appropriate content also have the option to apply to the WordAds program. The program features ads from external ad networks such as Google, Facebook, AOL, and more. You can learn more about WordAds here.

Advertisements from third-party ad networks like Google AdSense, OpenX, Lijit, BuySellAds, and Vibrant Media are not allowed on WordPress.com. If you’d like to run these types of ads on your blog, you may wish to try a self-hosted WordPress installation.

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Affiliate Linking

Affiliate links are allowed on WordPress.com as long as the primary purpose of your blog is to create original content, and as long as the code for the ad is supported.

When blogging about books you’re reading, music you love, clothes that strike your fancy, gadgets you’re drooling over, or whatever interests you and your readers, feel free to post relevant affiliate links using either text or images.

There are a few restrictions in what affiliate programs are allowed. We do not allow affiliate links for gambling, get-rich-quick schemes, multi-level marketing programs, disreputable merchants, pornography, malware, or phishing-type scams. We also do not allow sites that exist primarily to drive traffic to affiliate links.

We do allow Amazon affiliate links! Read our support documentation for specific instructions on adding Amazon affiliate links to your content.

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Sponsored/Pre-Written Posts

Sponsored posts are allowed on WordPress.com.

We define a sponsored post as any content that promotes a specific product or service, which you were encouraged to post by the company or individual who makes/sells/provides it. Including this type of content on your site typically results in some kind of compensation for you in the form of payment, freebies, etc.

We do not allow sites where the vast majority of content is sponsored content. Sponsored posts also may not include any content that violates our Terms of Service.

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Selling Physical and Digital Products, and Requesting Donations or Tips

You can sell your handmade products, art, books, or digital products such as ebooks or courses on your site using your PayPal account. You can also solicit donations or tips from your readers using the PayPal button or link.

For more information on setting up a PayPal button or link in your content, please refer to our step by step guide.

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Refer WordPress.com program

If you focus on WordPress in your professional or educational life, you are eligible for the Refer WordPress.com program and you could earn rewards promoting WordPress.com and Jetpack plans.

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Additional Resources

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