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Landing pages are pages with a single purpose: encouraging your visitors to sign up for a service, buy a product, or join a mailing list, as examples. View this demo site as an example.

You can use WordPress.com to create a landing page by creating a one-page website with a static front page.

Activate a Theme

Browse our available themes to find a good candidate for your landing page. To activate a theme, go to My Sites  Themes in any site’s dashboard or the Theme Showcase. Use the one-page filter to show themes that work well for landing pages. Click on the three dots to the right of the theme’s name and then click on Activate.

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Delete Extra Content

If you activated a theme that provides placeholder content, remove the pages and posts you won’t use. All you need for your landing page is a homepage. Click on My Sites  Pages and click on the three dots next to each page to reveal more options. Click on Trash.

deleting-pages

Make sure you keep one page for your homepage. The little house icon identifies which page you have set as your homepage.

homepage

Next, click on My Sites  Posts and then click on Trash for the posts you want to remove. If you only want a single landing page you can remove all of the posts.

landing-page-tutorial

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Customize your Homepage

Under Pages, click on the three dots next to your homepage and on Edit. You’ll land on the Editor, where you can add text, media, embeds, contact forms, or any other content for your page. You can also set a featured image.

Under Page Attributes on the left, set the page template. Depending on your theme, this might be called a Full-width template, Home template, or Front Page template.

When you’ve added all of your content, review it to make sure everything is ready, then click Update to publish your changes.

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Set a Static Homepage

Next, we’ll set this Home page as the front page of your site. To do that, launch the Site Customizer and click on the Static Front Page tab.

Select the Static Page option, then choose your new page from the Front Page drop down.

static_home

The preview window will display your newly selected page as the front page of your site.

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Edit your Site's Look

In the Customizer, you can also edit your site’s Logo, Site Identity, and Fonts. If your site came pre-loaded with widget areas, you can delete or edit those under Widgets in the Customizer.

customize-widgets

That’s it! You can continue editing your site’s look and customizing it, but your landing page is complete!

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